Drinks After Dark

Shiraz outselling Chardonnay

by Colleen Coplick on August 13th, 2008

Wine.com, the #1 online wine retailer, says that Syrah (Shiraz) outsold Chardonnay for the first half of this year. They say that Syrah sales have grown 47% for the year to date, which is pretty impressive. The close red second is a Cab Sauv, which basically means that by outstripping Chardonnay and Cabernet Sauvignon, Syrah is pretty much the top-selling wine for the year so far. GO SHIRAZ!

It’s a little difficult to tell if those numbers are going to stand up nationally or not however. The press release goes onto say that:

“What you’d typically see in national wine consumption statistics that rely largely on supermarket scanner data, place Syrah/Shiraz at 3% and Chardonnay at 23%,” said Michael Osborn, Wine.com Founder and VP of Merchandising. “Wine.com consumers buy wines you’ll find at fine restaurants, and in that world Syrah purchasing ranks at 11% and is growing in popularity.”

Either way, go try a new Shiraz. It’s good!

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POSTED IN: Trends, Wine, red wines, wine industry